Preamble
Our skills development programmes are addressed solely on intra-business courses. That is to say, they’re for employees belonging to the same company.
Prerequisites
This training is aimed at anyone wishing to deepen their current knowledge of sales trades. No diploma is required, though a minimum of 1 year experience is desirable.
Goals
Modules to deepen one’s knowledge:
- Identifying different countries and regional peculiarities
- Understanding how customers consume and adapting to it
- Mastering the attitudes specific to each nationality/culture
Programme
- Some geographical landmarks in Europe
- British: connoisseurs and relaxed
- Germans: autonomous and accurate
- Belgians: accustomed and user-friendly
- Italians: exuberant and spontaneous
- Spaniards: aficionados and warm
- Russians: traditional and passionate
- The US card
- How to recognize American customers
- How do Americans consume?
- Master 40 key words in English for sales
- Some geographical landmarks in Asia
- Chinese clientele: how to recognise it and greet Chinese customers
- How to fill in Chinese customers: Sales attitudes appreciated and actions to prohibit
- Japanese clientele, how to distinguish them?
- The hospitality and sales methods dedicated to the Japanese
- South Korean Customers: features, specific expectations and suitable gestures
- Some geographical landmarks in the Middle East
- Attitudes appreciated by Middle Easterners: means and errors to avoid
- African Clients: geographical landmarks and specific regional expectations
Mobilised Methods
This training takes place according to the following rhythm: 6 classes of 1.30, done remotely + 1 hour feedback experience or a day in a classroom + 2 virtual classes of 1.5 hours.
Remote sessions integrate virtual classes, tests, intersessional work, coaching and video learning (optional). The classroom sessions can take place throughout France.
Modality Assessment
This training includes a knowledge test before it starts. It evaluates the starting level of learners. The assessment is measured by a score between 1 to 5.
At the end of the training, the participants fill out the same questionnaire. A new score appears, as well as a percentage of progression. Participants clearly measure the path traveled and define their action plan.
It is also possible to access an optional individual debriefing.
Duration
The duration of this training is
10 hours
Terms and Access Delays
Our exclusively intra-business courses are organised and planned on demand.
The start of the trainings takes place a month after the contracts are signed.
Pricing
Our rates for this training start from
1600€ per day
For more information on the rates for this training, please contact us.
Disability Accessibility
This training is accessible for any person with disabilities.
See our conditions of handicap accessibility.
